Highlights of TITAN’s presence at Food Revolution 2024

The TITAN project has a prominent presence at Food Revolution 2024, which takes place in Parma, Italy form 21-23 October. Multiple partners of our consortium participated such as Edward Sliwinski from EFFoST and Marta Bisachi from Università Cattolica del Sacro Cuore presenting posters on key aspects of the project. ILSI Europe, the project coordinator was also present.

The day started with Edward Sliwinski from EFFoST delivering an engaging pitch on the TITAN project under the title: “TITAN to Revolutionize the Food Industry” where he shortly explained the overall goal of the project.  

TITAN is a Horizon Europe Research and Innovation project that aims to reshape the food system by fostering transparency within the food supply chain. The project focuses on driving positive impacts on food safety, sustainability, and public health. During his presentation, Sliwinski emphasized that “transparency,” “traceability,” and “sustainability” are the core principles guiding TITAN’s mission.

The project’s four Key Expertise Areas were highlighted:

  1. Helping consumers make more informed food choices.
  2. Building sustainable supply chains.
  3. Implementing new technologies.
  4. Acting in alignment with the broader food system approach.

Last but not least, he also discussed the role of 23 pilot initiatives within two of our work packages, which are primarily led by SMEs. These pilots are receiving support from leading institutions, including Wageningen University & Research (WUR), TU Delft, and Cardiff University.

This afternoon’s session featured a presentation on Front Of Pack Labelling (FOPL), explaining how authorities can influence a healthier and more sustainable food environment. The talk addressed the importance of facts and data in evaluating the health or sustainability of food products, showcasing different FOP Labels and consumer-focused apps that provide crucial information. The discussion also touched on the industry’s critical decision points—whether FOPLs should be mandatory or voluntary and whether they should apply to all products or just the healthier options.

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